Blueboy magazine started out of Washington D.C. in 1974 under the name blue boy edited by Don Westbrook (Donald N. Embinder). It started out as glossy gay male magazine that covered the Washington D.C. area. By volume 2 in 1975 it had moved headquarters to Miami, Florida and became more of a glossy soft-core gay magazine that targeted the national scene. The magazine quickly became hugely going from 26,000 subscriptions in 1975 to 160,000 subscriptions in 1976.
It moved to Miami the following year and changed the name to Blueboy. The first issue focused heavily on the Florida scene. By the second issue it had moved on to a national focus which it kept for the rest of its run out of Miami. It had plenty of beefcake, ads, fashion spreads and short stories.